Pet Premium Tracker

Household spending

Pet spending by type of area (urban or rural), 2024

In 2024 the average US household spent $880 on pets. By type of area (urban or rural), average spending ranged from $685 for Urban: Principal City to $1,102 for Rural.

Urban: Principal City$685
Urban: Other urban$935
Rural$1,102

What households spent on, 2024

GroupAll pet spendingVet servicesPet foodPets, supplies and medicineOther pet services
Urban (all)$828$309$257$161$101
Urban: Principal City$685$226$232$132$96
Urban: Other urban$935$371$276$184$104
Rural$1,102$302$461$239$100

All pet spending, 2019 to 2024

Group201920202021202220232024
Urban (all)Not availableNot available$706$672$814$828
Urban: Principal CityNot availableNot available$628$594$711$685
Urban: Other urbanNot availableNot available$765$730$885$935
RuralNot availableNot available$1,052$1,033$1,141$1,102
How to read this. Figures are BLS mean annual spending per "consumer unit", which is close to a household. Averages include households with no pets, so a pet owner typically spends more than these numbers. Groups with few survey households can swing from year to year. Rows in italics marked "(all)" combine the groups listed with them and are left out of the chart and the range.

Sources

  1. US Bureau of Labor Statistics, Consumer Expenditure Surveys, calendar-year tables (mean annual spending per consumer unit)
  2. BLS Consumer Expenditure database, series files (download.bls.gov/pub/time.series/cx)

Checked 29 October 2026.